Use Cases

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Identify top talent markets that help you meet your business goals.

Compare talent across different geographies, spot locations that deliver the most value and enable long-term planning and growth.

Leads List

Generate a highly customized list of candidates in a specific city based on your hiring criteria.

  • Actively track talent profiles across location, role, education, industry, company, seniority and certifications
  • Surface candidates who are more inclined to be actively searching than others
  • 48-hour turnaround allows you to start talking to candidates immediately

Metro Benchmarking Analysis

Compare the characteristics of a specific talent pool between multiple cities in the United States or internationally, so you can pinpoint optimal locations and avoid value-detracting site selection decisions.

  • Compare depth of talent quality, diversity, seniority, tenure and skills
  • Score and assess market competitiveness including concentration of talent, compensation, job openings and tenure
  • Track the inflow and outflow of target talent to  identify growing and shrinking hubs in real time

Sub-Market Heat Mapping

Understand talent trends to help you prioritize the right neighborhoods to scout, and avoid massive search costs.

  • Compare employer characteristics of neighborhoods within a city such as skill type, quality, headcount, talent growth or contraction, salary and more


Uncover hidden opportunities for acquiring talent using bespoke search criteria to compare the strip profiles of target companies.

  • Analyze industries to understand current and future competitive landscape amongst companies
  • Identify top startups and teams based on technology, talent flows and funding
  • Create Relevance and Actionability Rankings to prioritize target companies

Our Track Record

When we needed to concentrate our workplace strategy on the best growth markets for top engineering talent, we looked to Terrain data to help us understand which were the best growth markets that had the deepest talent pools. We were able to quickly understand the best cities for us with the right talent, while streamlining our operations to achieve significant cost savings.

Roger van Overbeek, Director of Corporate Real Estate

Before Terrain, we didn’t know where the best markets for talent were for our business. Terrain helped us identify the top geos, and gave us the insights we needed to build a strategy we were confident about, and that would allow us to have data-driven conversations with executives.

Leslie Pendergrast, Chief People Officer

When one of our portfolio companies was struggling to hire top talent in their core market, we tapped Terrain to help identify optimal markets to expand into. Their data helped us determine where the best, deepest and most cost-effective talent pools were that mapped to our companies specific technical requirements. We couldn’t be more pleased with the results.

Hannah Johnson, Head of HR

When Transactive started thinking about where in mainland Europe to establish our 2nd headquarters location we were struggling to really assess the pros & cons of the talent pools across different cities & countries. It’s easy to assess things like salaries and rent but choosing the wrong location and not having success in hiring the engineering and operations talent we needed would have set us back substantially. Terrain was able to provide us with the insight we needed to confidently select Vilnius, Lithuania as an optimal location to recruit the talent we needed.

Daniel Edwards, CEO

These guys are not a research firm. Terrain is a next gen technology solution. The insights we got from them gave us clarity into the best markets with the best talent for our business, and enabled us to take immediate action.
That’s unprecedented.

Pallaw Sharma, Chief Data Science Officer

When we wanted to look at Acquihire targets to augment our technical talent acquisition efforts, Terrain’s machine learning enabled us to process massive amounts of data and surface a multitude of new options very quickly. Pairing this with our own team’s network & knowledge provided us with a bespoke yet robust universe of companies fast & efficiently.

John, Corporate Development Leader

In the past, the post-acquisition process of identifying and retaining top talent was a manual and cumbersome process that would have taken us months. With the Terrain data, we were able to quickly analyze the acquired team, identify top performers who were “at risk” of churning, and begin formulating a retention strategy -  all within 30 days.

John Jenkins, Fmr CFO

Terrain provides us with unique insights into talent at both the market and individual building level that no one else has. It has allowed us to provide a differentiated level of advice and service to our clients, which gives us a significant advantage over our competitors and increases our transaction volume.

Jeff Weber, Managing Director

Terrain’s data platform provides us with access to insights that we cannot get anywhere else. Combined with our own market knowledge, it enables us to develop investment conviction through all nature of volatility.

Rajiv Patel, President

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